Hey y'all, I'm Nick.

• Managed a web store platform used by over 9,000 employees, regularly updating over 400 products and more than 800 unique offers, with new products added or updated weekly.
• Developed an event flyer template supporting multiple languages, 120 event types, and 200 image options, and created an event calendar template utilizing Salesforce campaign data for nearly 270 locations.
• Designed provider marketing materials pulling data from Oak Street Health’s website, and coordinated the rollout of annual AEP efforts and co-branded events with AARP, including Wish of a Lifetime and Cupid’s Crew.
• Monitored field marketing spending, budgets, and reporting across a $10 million program, working with approximately 100 organizational leaders to ensure localized billing support.
• Managed a $300,000 annual budget for platform improvements, developing workflows and reporting structures that analyzed utilization data and identified cost-saving opportunities.

• Led the coordination, development, and design of scalable, templated print and digital design solutions, creating templates for event flyers, provider rack cards, highlight sheets, event calendars, insurance plans, and maps. These scalable solutions supported over 200 local sales teams, saving approximately 2,000 hours annually.
• Developed workflows and pipelines to integrate platforms such as Salesforce, Mapbox, and Okta, allowing field marketing teams to self-service their marketing needs. These integrations improved efficiency and scalability, reducing the manual workload and increasing user satisfaction.
• Coordinated the distribution and rollout of campaign materials, enabling local sales teams to effectively promote Oak Street Health to future patients and community organizations. Utilized Salesforce for campaign records and Mapbox API for dynamic map creation, enhancing the reach and impact of marketing efforts.
• Created approximately 35 training tools and documents to support new hire onboarding and ensure adherence to high standards for ongoing hygiene and organization. These tools provided clear documentation of standard operating procedures, enhancing the onboarding experience and operational consistency.

• Collaborated closely with Creative Director to conceptualize and develop a variety of creative assets for print, digital, and out-of-home advertising campaigns
• Developed workflows to support the team’s operations and increase turnaround times for recurring creative requests including scripting and automating specific tasks within the creative process

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• Partnered with Field Marketing team to update key marketing materials available on the internal web store platform with relevant value propositions and content, keeping the collateral fresh and readily available for our teams.

• Contributed to creative projects for web and print media
• Collaborated with a global team to develop creative solutions
• Designed global landing pages, digital advertisements, and web assets
• Created print collateral and graphics for company-branded vending machines
• Produced presentation visuals and materials for company executives and sales/marketing personnel

• Provided multifaceted support including day-to-day operations management, marketing and advertising strategy, and creative production for six non-traditional restaurant locations
• Conceptualized and created brand compliant advertisements and marketing materials in collaboration with national brands including Ben & Jerry’s and Einstein Bros. Bagels as well as local favorites such as Lalo’s Mexican Restaurants of Chicago and Lebanese Taverna of Washington, DC.
• Maintained Robinson Hill’s company website, utilizing WordPress CMS and custom development to provide relevant updates on business happenings and opportunities