Hey y'all, I'm Nick!

I'm born and raised Chicagoan working in Design and Marketing, but exploring the arts, technology, and communications in anyway that I can. Since first discovering Adobe Photoshop CS4 and MySpace as a preteen, I have been interested in designing, prototyping, refining, and creating digital art and interactive spaces. Over the years, the tools and platforms have changed, but the curiosity remained. After spending a few years in the service industry I decided to return to school, eventually graduating magna cum laude with a BA in Graphic Design from Columbia College Chicago. These days, I'm most often found at home with my partner Laurel and our four pets: Bear, Piper, Neelix, and Alixia. I'm probably working on a way to incorporate automation and/or AI into my Dungeons & Dragons campaigns.

A photo of Nick Gallagher, sitting on a picnic bench in Armour Park, smiling and holding his hand to his forehead.

Resume

Professional Experience

Manager, Marketing Operations

Oak Street Health

Mar 2024
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  • Managed a web store platform accessible to over 9,000 employees, regularly updating over 400 products and more than 800 unique offers, with new products added or updated weekly.
  • Developed an event flyer template supporting multiple languages, 120 event types, and 200 image options, and created an event calendar template utilizing Salesforce campaign data for nearly 270 locations.
  • Designed provider marketing materials pulling data from Oak Street Health’s website, and coordinated the rollout of annual AEP efforts and co-branded events with AARP, including Wish of a Lifetime and Cupid’s Crew.
  • Monitored field marketing spending, budgets, and reporting across a multi-million dollar program, working with leaders across the organization to ensure localized billing support.
  • Managed a six-figure annual budget for platform improvements, developing workflows and reporting structures that analyzed utilization data and identified cost-saving opportunities.

Senior Associate, Marketing Operations

Oak Street Health

Jan 2022
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Mar 2024
  • Led the coordination, development, and design of scalable, templated print and digital design solutions, creating templates for event flyers, provider rack cards, highlight sheets, event calendars, insurance plans, and maps. These scalable solutions supported over 200 local sales teams, saving approximately 2,000 hours annually.
  • Developed workflows and pipelines to integrate platforms such as Salesforce, Mapbox, and Okta, allowing field marketing teams to self-service their marketing needs. These integrations improved efficiency and scalability, reducing the manual workload and increasing user satisfaction.
  • Coordinated the distribution and rollout of campaign materials, enabling local sales teams to effectively promote Oak Street Health to future patients and community organizations. Utilized Salesforce for campaign records and Mapbox API for dynamic map creation, enhancing the reach and impact of marketing efforts.
  • Created approximately 35 training tools and documents to support new hire onboarding and ensure adherence to high standards for ongoing hygiene and organization. These tools provided clear documentation of standard operating procedures, enhancing the onboarding experience and operational consistency.

Graphic Designer

Oak Street Health

Aug 2019
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Jan 2022
  • Collaborated closely with Creative Director to conceptualize and develop a variety of creative assets for print, digital, and out-of-home advertising campaigns
  • Developed workflows to support the team’s operations and increase turnaround times for recurring creative requests including scripting and automating specific tasks within the creative process

Digital Designer Intern

Oak Street Health

Jan 2019
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Aug 2019
  • Partnered with Field Marketing team to update key marketing materials available on the internal web store platform with relevant value propositions and content, keeping the collateral fresh and readily available for our teams.

Digital Designer Assistant

Newark element14

Nov 2017
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Jan 2019
  • Contributed to creative projects for web and print media
  • Collaborated with a global team to develop creative solutions
  • Designed global landing pages, digital advertisements, and web assets
  • Created print collateral and graphics for company-branded vending machines
  • Produced presentation visuals and materials for company executives and sales/marketing personnel
Skills & Certifications

Design & Creative

  • Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects)
  • Figma
  • Graphic Design, Multimedia Design & Packaging
  • Branding & Identity, Logo Design

Web & Digital

  • HTML5, CSS3, Responsive Web Design
  • User Interface (UI) & User Experience (UX) Design
  • Web Design & Digital Content
  • Design Systems & Technology Integration

Project Management & Operations

  • Project Management (Enrolled in CAPM certification)
  • Budget Management & Resource Allocation
  • Workflow & Pipeline Construction
  • Workload Prioritization & Strategic Thinking
  • Operations Management

Marketing & Brand Strategy

  • Brand Development & Corporate Identity
  • Content Development
  • Event Planning & Client Services

Soft Skills

  • Strategic Thinking & Problem Solving
  • Team Leadership & Multitasking
  • Presentation & Public Speaking
  • Collaboration & Cross-Functional Communication

npgfx.com

npgfx is the digital home of Nick Gallagher.
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